The Dodge Challenger sleigh makes a comeback, need we say more?
by Michael Fira, onDodge has finally released the entire run of their Christmas-themed videos. The campaign, named ’Jolly Fast Man’, is a continuation of the story presented in a video posted last month on YouTube called ’Upgrade’ where we first see the Dodge Challenger Hellcat Redeye sleigh and the mischevious Santa that rides it, played by none other than WWF legend Bill Goldberg who, as we know, is an out-and-out car guy.
The seven videos tell the story of a Holiday Season that’s riding the wave of many, many, horsepower. In each of the 30-second clips, you’ll find out more about Santa’s decision to build a new sleigh on an entirely new platform: that of the Dodge Challenger Hellcat Redeye. Mrs. Claus is portrayed in the series by “All Girls Garage” host Cristy Lee.
The original video that got the ball rolling, ’Upgrade,’ was released in early November as part of the automaker’s ’Big Finish’ campaign. You’ll undoubtedly see all of these videos shared across Dodge’s social media platforms, but that’s not a bad thing, actually, since they’re a fun way to kick back and relax for a few short minutes - and you’ll also get to hear plenty of the Hellcat’s growls as well!
Episode 1 - North Swoll
Episode 2 - Gift Horses
Episode 3 - Not So Silent Night
Episode 4 - Wish List
Episode 5 - Seasons Beatings
Episode 6 - You Don’t Get Jack
Episode 7 - Fast & Furry-ous
Further reading
Read our full review on the 2018 Dodge Redeye Express.
Read our full review on the 2019 Dodge Challenger SRT Hellcat Redeye.