A Very Happy Lamborghini Day To You!
by Sidd Dhimaan, onHave you watched The Fast and The Furious: Tokyo Drift? Well, this parade looked exactly like that; the sole difference being that there were only Lamborghinis dominating the roads. Lamborghini recently unveiled the Aventador SVJ in the Asia-Pacific region, and what followed it could make any enthusiast go weak in the knees.
What a Celebration!
To celebrate the unveiling, 200 Lamborghinis took over the streets and rolled into Yokohama for a parade.
These car owners and VIPs got to see the Aventador SVJ closely after the parade. The VIPs in attendance included Lamborghini’s Chairman and CEO, Stefano Domenicali and Italy’s Ambassador to Japan, Giorgio Starace. It seems like Japan is embracing Lamborghini with arms wide open, as the automaker recently opened its ninth dealership in the Land of The Rising Sun.
This Supercar Is Special
Talking about the Lamborghini Aventador SVJ, this flagship, track-focused, V-12 supercar was revealed to the world at the Pebble Beach Concours d’Elegance in Monterey in August this year. Just a month before that, it made a record for being the fastest street-legal production car at the Nurburgring by clocking in at 6:44:97; almost two seconds faster than the Porsche 911 GT2 RS, which had broken the Huracan Performante by five seconds, which itself had broken the Porsche 911 GT3 RS’ record. Phew, what a banter!
What They Had To Say
“Japan is a very important market for us. I would like to reinforce our gratitude to the long-time patronage of our Japanese customers who have built such strong bonds with the marque. We stay very much in touch with our customers here, and look forward to building on the marque’s strength with the Japanese market introduction of our new super SUV Urus, which brings an even broader audience into the brand.” said Domenicali in a press release on the event.
The Ones That Made Their Presence Felt
The event was a typical media meet that happens at an unveiling, but we’ll cut to the chase and talk about the cars in the parade. It looks like Japan likes the ‘trending’ models from the Italian manufacturer’s stable.
There were hordes of Gallardos, Murcielagos, Aventadors, and Huracans; but classic models were conspicuous by their absence.
In the name of old models, the Countach and Miura were present, but we didn’t spot any Espadas or Diablos.
Ended On a Good Note
The party capped off with a charity auction to aid victims of various natural disasters that hit in Japan in 2018. Although the automaker did not disclose how much money it raised, it said that all the proceeds will go to the Japan Red Cross Society. Do you think that Lamborghini Day should actually become ‘a thing’ worldwide? Let us know your thoughts in the comments section below.
Further Reading
Read our full review on the 2019 Lamborghini Aventador SVJ.
Read our full review on the 2019 Lamborghini Aventador SVJ 63.
Read our full review on the 2018 Lamborghini Aventador S Roadster.
Read our full review on the 2015 Lamborghini Aventador Super Veloce.
